SServicesGrid OS
FitnessManchester, UKGrowth plan

Ironworks Performance Gym

Fitness & Strength Training · Manchester, UK

We were spending 12 hours a week chasing direct debits and updating spreadsheets. ServicesGrid OS cut that to under an hour — and our no-show rate dropped by a third.

Marcus OyelaranFounder, Ironworks Performance Gym
68%
reduction in admin time
34%
fewer no-shows
3x
plan cost recovered from failed-payment retries
The challenge

Ironworks ran three separate tools: a booking system, a manual spreadsheet for memberships, and a separate billing dashboard for payments. When a member's card failed, Marcus found out three days later — often after the member had already churned. Class bookings were confirmed over WhatsApp. The no-show rate was climbing past 40%.

How ServicesGrid OS helped

Ironworks moved to ServicesGrid OS's Growth tier. The booking module replaced WhatsApp confirmations with automated reminders at 24 hours and 2 hours before class. The subscriptions module picked up failed online payments automatically and retried on a configurable schedule. Staff got shift management built into the same dashboard they used for bookings.

The result

Within 60 days, admin time for billing dropped from roughly 12 hours a week to under an hour. The automated retry logic recovered enough failed-payment revenue each month to cover the platform several times over. No-show rate fell from 42% to 28% after SMS reminders launched.

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